Fulfillment Europe
In-Country Fulfillment
Across Europe.

Onboarding starts with the integration of your webshop. Our order management system connects with Shopify, WooCommerce, Magento 2 and PrestaShop, with marketplaces such as Amazon and bol.com, and with ERP systems such as Exact and NetSuite. Orders, stock levels and tracking then sync automatically across every market you sell in.

From then on, we receive, store, pick, pack and ship your orders from the right country for each customer. You follow stock, orders and shipments across all your European locations in one dashboard.

As a 4PL, Salesupply orchestrates the chain for you: warehousing, carriers and reporting across your European markets, coordinated by one account manager. We handle B2C parcels and B2B orders.

The usual way to sell across Europe is to assemble it: a 3PL in Germany, another in France, a separate returns setup in Italy. Every border adds a supplier, an integration and another party to chase when something goes wrong. Salesupply replaces that patchwork with one partner running local fulfillment in Europe's major markets on one platform.

One order management system gives you a single stock and order view across markets. One account manager coordinates your operation, instead of a dozen relationships you have to manage yourself. For a brand entering Europe, that removes the country-by-country setup that makes expansion slow and expensive. For a brand already in several markets, it turns a patchwork into one accountable operation.

It works across the Atlantic too. Next to our European network, we run fulfillment in the USA through 20 locations in our partner network, so a US brand entering Europe, or a European brand entering the US, can keep one partner for both continents.

A Dedicated Contact and a Control Tower

Your account manager knows your operation. Behind them, our Fulfillment Control Tower oversees daily operations across the network and flags disruptions before they reach your customers.

Because your stock sits in-country, orders travel as domestic parcels with the local delivery heroes customers know and trust, not as slow cross-border shipments from a distant hub.

Each market gets the delivery options its shoppers prefer: parcel lockers and pickup points where they dominate, such as the Nordics, France and Poland, and home delivery elsewhere. Transit times are those of a domestic parcel in that market, set by the carrier and service level you choose.

For brands serving Europe from outside the EU, the economics changed on 1 July 2026. The EU ended the €150 customs duty exemption for low-value imports and now charges a flat customs duty on small parcels from outside the EU. A brand shipping European orders from the US, the UK or Asia now pays duty on practically every parcel, on top of slower delivery and customs delays at the border.

Holding stock inside the EU changes that. Your goods are imported once, in bulk, and every order after that ships as a domestic parcel: no border per order, no duty per parcel, delivery at local speed. It is the same logic that made local stock the answer for the UK after Brexit, now applied to cross-border ecommerce into the whole EU.

Europe's marketplaces are a patchwork. Amazon runs across Europe with tightening delivery and returns standards, but local champions often convert better: bol in the Netherlands, Otto and Kaufland in Germany, Allegro in Central Europe, Cdiscount and Fnac in France, CDON in the Nordics. Most reward local-language service, local returns and fast domestic delivery.

Because we fulfill from inside each market, your marketplace fulfillment runs from in-country stock and meets those delivery expectations. Our order management system connects with Amazon, bol.com and Mirakl-based marketplaces, and with channel tools such as ChannelEngine and Channable.

We fulfill the categories that drive European ecommerce, each with its own handling and market requirements: fashion and apparel, health and beauty, consumer electronics, and home and living (non-bulky).

European shoppers expect to send a return to an address in their own country. A return that has to cross a border back to you is slow and costly, and it keeps stock in transit. With our Returns service, your customers get a local return address in 13 countries, and every returned parcel is registered within 48 hours of receipt (working days).

Local returns keep the reverse leg domestic, the same logic as holding stock inside Europe. Returns is a separate service: add it to fulfillment or use it on its own.

Customer Service

Our native-speaking agents answer your customers in their own language, in 25+ languages, by email, phone, chat and marketplace messaging. Customer service is a separate service you can add when it helps.